$ shrub --status  # two apps shipped · one growing · california

Apps I'd want to use.

Shrub Software is a small studio in California. The rule is simple: build the app I'd want on my own phone. That means it's fun to open, nice to look at, and never working against the person holding it.

the Shrub Software mascot: a small green shrub with a face, in front of a striped retro sun, with a pink and blue ring around it

so far

two on the App Store. one in the works.

They don't share a theme. They share a standard.

what makes the cut

the same standard for every app.

01 / feel

Fun to open.

An app should feel like a good object: quick, a little playful, made with some taste. Every screen gets the care most apps save for the icon.

02 / trust

On your side.

No dark patterns, no manufactured urgency, nothing designed to keep you scrolling. If it uses your data, it says exactly what for, in a sentence you can read. The privacy policies are short on purpose.

03 / proof

Used by the maker.

Every app here is one I use daily. When something's annoying, it's annoying me first, and it gets fixed for that reason.

Say hello.A question, an idea, or something that broke. It lands with the one person who built it, not a queue.

dw@surveyor64.com